Propuesta Plan de Marketing para el posicionamiento de la empresa “Casa Cosmética” en el municipio de Obando Valle

This research aims to design marketing strategies that contribute to the positioning of the Casa Cosmética company in the market, for this the design of a marketing plan that starts from a diagnostic phase on the current situation of the company, an investigation of market that allows to know the id...

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Bibliographic Details

Main Authors:	Bedoya Ortiz, Carlos Alberto, Rivas Prado, Yesica Paola
Other Authors:	Duque Gallego, Carlos Alberto
Format:	Trabajo de grado (Pregrado y/o Especialización)
Language:	spa
Published:	Universidad Antonio Nariño 2023
Subjects:	Cosmética Estrategias de Diferenciación Estrategias de Marketing Plan de Marketing Posicionamiento en el Mercado Cosmetics Differentiation Strategies Marketing Plan Market Positioning Marketing Strategies
Online Access:	http://repositorio.uan.edu.co/handle/123456789/8533
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