Propuesta de Diseño Estratégico mediante el modelo de gestión Balanced Scorecard en la Empresa Ajar Distribuciones SAS, en la ciudad de Villavicencio

Strategic planning and the Balanced Scorecard (BSC) are two fundamental tools in business management that allow organizations to establish clear goals, design effective strategies and measure their performance in a comprehensive manner; For this reason, when planning strategically, a series of steps...

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Bibliographic Details

Main Authors:	Galán Leal, Juan Manuel, Melo Soler, Miguel Alfonso
Other Authors:	Niño Cordero, Edgar Misael
Format:	Trabajo de grado (Pregrado y/o Especialización)
Language:	spa
Published:	Universidad Antonio Nariño 2023
Subjects:	Planeación estratégica Balance Scorecard Objetivos estratégicos Indicadores Gestión T41.23 G177p Strategic planning Strategic objectives Indicators Management
Online Access:	http://repositorio.uan.edu.co/handle/123456789/8521
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