Plan de Negocio para el montaje del Club-Bar Maretto en el centro histórico de la ciudad de Santa Marta , Departamento del Magdalena
Currently consuming alcoholic beverages is a distraction and fun for society, it has become fashionable to go out on weekends to a pleasant place to share with your friends or partner, therefore, the purpose of this document is to create the assembly of a CLUB-BAR in the city of Santa Marta, which i...
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| Autores principales: | , |
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| Otros Autores: | |
| Formato: | Trabajo de grado (Pregrado y/o Especialización) |
| Lenguaje: | spa |
| Publicado: |
Universidad Antonio Nariño
2023
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| Materias: | |
| Acceso en línea: | http://repositorio.uan.edu.co/handle/123456789/7708 |
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| Sumario: | Currently consuming alcoholic beverages is a distraction and fun for society, it has
become fashionable to go out on weekends to a pleasant place to share with your friends or
partner, therefore, the purpose of this document is to create the assembly of a CLUB-BAR
in the city of Santa Marta, which is focused on providing experience and pleasant moments.
To begin with, this document implements a model associated with research
guidelines for setting up a business for the sale of alcoholic beverages. As for the Amaretto
club-bar, its projection is to be distinguished before the different establishments for its style
of innovation, seeking to implement a business idea where you can find different types of
alcoholic beverages, delicious flavored sodas, and caps, of the same, There are spaces with
different types of table games, with comfort, pleasant spaces and above all a good
atmosphere to share in company.
Regarding innovation management research, we seek to design a business model
connoting a commercial, technical and financial study, developed a mixed typology, which
addresses qualitative and quantitative scenarios of the research model. |
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