Diseño de una propuesta de comercio electrónico como estrategia de Marketing Mix en la Ferretería San Francisco Ltda.

The present study entitled "proposal of electronic commerce as a market strategy in La Ferretería San Francisco Ltda.", allowed identifying the needs of customers by having a web page that facilitates electronic commerce of the products offered by the Hardware store and proposes strategies...

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Bibliographic Details

Main Author:	Castro Hidalgo, Mauro Faxsel
Other Authors:	Sánchez García, Luis Alberto
Format:	Trabajo de grado (Pregrado y/o Especialización)
Language:	spa
Published:	Universidad Antonio Nariño 2022
Subjects:	comercio electrónico, estrategia, mercado, marketing digital, ferretería, sector construcción, clientes. electronic commerce, strategy, market, digital marketing, hardware store, construction sector, customers.
Online Access:	http://repositorio.uan.edu.co/handle/123456789/6910
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