Diseño metodológico de Benchmarking competitivo en el sector de las servitecas caso Duitama Boyacá

The project main goal of this was to design based a methodology on Competitive Benchmarking taking as reference the automotive technical services or servitecas of the city of Duitama-Boyacá; this Benchmarking is based on the comparison with direct external competitors, that is, it seeks to identify...

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Bibliographic Details

Main Authors:	Montañez Joya, Liliana Paola, Rozo Monroy, Angie Lorena
Format:	Trabajo de grado (Pregrado y/o Especialización)
Language:	spa
Published:	Universidad Antonio Nariño 2021
Subjects:	Benchmarking competitivo servitecas procesos servicio al cliente KPI Competitive benchmarking services process customer service KPIs
Online Access:	http://repositorio.uan.edu.co/handle/123456789/4537
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