Desafíos de las ferias internacionales para fomentar la competitividad de las PYMES en el Valle del Cauca.
In a globalized context, small and medium-sized enterprises (SMEs) face the challenge of competing in international markets. This study analyzes the role of international trade fairs as a key tool to improve the competitiveness of SMEs in Valle del Cauca.
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Format: | Tesis/Trabajo de grado - Monografía - Pregrado |
Language: | Español |
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Universidad Antonio Nariño
2025
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Online Access: | https://repositorio.uan.edu.co/handle/123456789/12555 |
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