Apoyo a la estrategia de expansión de mercado en la empresa “Lexa Tecnología Positiva”

Taking into account the current situation, Lexa Positive Technology has been has carried out a process of internationalization, due to the fact that it has been importing supplies for a long time. 20 years, for the manufacture of its own brand in technological accessories, but, due to its interest i...

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Bibliographic Details

Main Author:	Ladino Hernandez, Sebastian Felipe
Other Authors:	Bobadilla Ortiz, Paola Andrea
Format:	Tesis/Trabajo de grado - Monografía - Pregrado
Language:	Español
Published:	Universidad Antonio Nariño 2024
Subjects:	Estrategia de expanción Lexa Tecnologia Positiva Exportación de accesorios tecnologicos Nuevo mercados Expansion strategy Export of technological accessories New markets
Online Access:	https://repositorio.uan.edu.co/handle/123456789/11809
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