Economía del cuidado para la internacionalización de productos cosméticos del Valle del Cauca

The beauty market has been characterized by its primary marketing through traditional sales channels, ranging from beauty parlors to consulting and catalog sales models, which have also been models of economic development and job creation around the world. world, in addition to the fact that there a...

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Bibliographic Details
Main Author:	Olave Ordoñez, Diana
Other Authors:	Muñoz Aguilar, Rafael Antonio
Format:	Trabajo de grado (Pregrado y/o Especialización)
Language:	spa
Published:	Universidad Antonio Nariño 2024
Subjects:	Internacionalización Sector cosmético Teorías y Modelos Estrategia Industria Cosmética Internationalization cosmetic sector Theories and models Strategies Cosmetic industry
Online Access:	http://repositorio.uan.edu.co/handle/123456789/9473
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Summary:	The beauty market has been characterized by its primary marketing through traditional sales channels, ranging from beauty parlors to consulting and catalog sales models, which have also been models of economic development and job creation around the world. world, in addition to the fact that there are careers for managing this market, today both men and women want to make changes in their physical part, in their self-esteem and in Colombia they are motivated not only to buy cosmetic products, but also the importance of within of this item.