Identificación del grado de la transformación digital de los procesos empresariales en la operación de los microempresarios dedicados a la producción de frutas tropicales y subtropicales del municipio de santander de Quilichao, Cauca

The objective of this research work is to analyze the degree of digitalization of microbusinesses dedicated to the cultivation of tropical and subtropical fruits in the municipality of Santander de Quilichao, Department of Cauca, considering that technological advances have occurred, which have led...

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Bibliographic Details
Main Author: Mina Viveros, Amy Zarrin
Other Authors: Malpica Zapata, William Alexander
Format: Tesis y disertaciones (Maestría y/o Doctorado)
Language:spa
Published: Universidad Antonio Nariño 2022
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Online Access:http://repositorio.uan.edu.co/handle/123456789/7233
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Summary:The objective of this research work is to analyze the degree of digitalization of microbusinesses dedicated to the cultivation of tropical and subtropical fruits in the municipality of Santander de Quilichao, Department of Cauca, considering that technological advances have occurred, which have led to the use of this tool which strengthens business relationships and improves both the production and commercialization processes. For this reason, a study has been conducted through surveys as an instrument for collecting information. This will allow for the diagnosis to be efficiently executed, and subsequently be able to determine the degree of digitalization of the micro-entrepreneurs 7 dedicated to the cultivation of tropical and subtropical fruits in the municipality of Santander de Quilichao, Department of Cauca.
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