Plan de negocios para la creación de una tienda virtual especializada en bicicletas en Bogotá.

This descriptive qualitative study aimed to create a strategic business plan, developing an organizational plan, a market study and a financial and economic plan of the business model, effective to validate its level of viability and commercial profitability, taking into account the characteristics...

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Bibliographic Details
Main Author:	Cifuentes Alarcón, Johan Daniel
Other Authors:	Niño Cordero, Edgar Misael
Format:	Trabajo de grado (Pregrado y/o Especialización)
Language:	spa
Published:	Universidad Antonio Nariño 2021
Subjects:	Emprendimiento Pymes, movilidad, Tienda virtual Comercio electrónico - bicicleta, 658 Entrepreneurship SMEs, mobility Virtual store E-commerce, bicycle
Online Access:	http://repositorio.uan.edu.co/handle/123456789/4906
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Summary:	This descriptive qualitative study aimed to create a strategic business plan, developing an organizational plan, a market study and a financial and economic plan of the business model, effective to validate its level of viability and commercial profitability, taking into account the characteristics of the contemporary world and globalization, added to significant situations such as those caused by the appearance of the COVID-19 pandemic